Comprehensive Care Corporation Deploys Pharmacy Specialist Sales Force

Posted: Published on June 11th, 2013

This post was added by Dr P. Richardson

TAMPA, Fla., June 10, 2013 /PRNewswire/ -- Comprehensive Care Corporation (OTC BB: CHCR), ("CompCare" or the "Company"), a leading behavioral health, substance abuse and pharmacy management provider for employers, Taft-Hartley health and welfare funds, managed care companies, third party administrators, and unionsponsored benefit plans, today announced the launching of a sales and business development team under the guidance and leadership of Lt. Col. Ramon Martinez (USAF, Ret.), President of CompCare Pharmacy Solutions, Inc. The team will focus on CompCare's goals of becoming the first choice in pharmacy management, wellness and behavioral health for unions and their families, municipalities, health maintenance organizations, self-insured's and private sector groups.

"Simultaneously with the development of our Pharmacy Value Management Program ("PVM Program" or "Program"), we began to assemble the core personnel needed to head up a national sales force to sell our PVM Program. Our objective was to have in place senior sales and marketing personnel trained on our Program, each with an independent book of business and relationships, prepared and ready to market our Program as soon as it was ready. I am extremely pleased to announce that not only is the Program ready so is our sales force," said Lt. Col. Ramon Martinez.

Lt. Col. Martinez continued, "With over 150 years of collective experience in sales and marketing expertise, with a primary focus on pharmacy, our sales force brings to CompCare a level of expertise, competence, skills, and networks that would normally take years to assemble. We are thrilled at being able to attract these enormously talented leaders who have joined in our efforts to contain the spiraling costs of healthcare so that we might bring high-quality, affordable healthcare to all Americans. I am confident that this team, with its national reach, will lead the way in making CompCare's PVM Program the finest in the nation. I am proud to introduce CompCare's new sales force."

John HuddlestonAs principal of the Huddleston Group and founder of the National Pharmaceutical Recruiting Alliance, John has been instrumental in recruiting two top-tier sales executives from the pharmaceutical industry. His efforts thus far have been focused on the East Coast, but he is now looking toward contacts in the southwest and west. During his career, John has been a successful corporate executive in many areas of the pharmaceutical industry (Upjohn/Pharmacia/Pfizer), including sales, sales training, managed health care and medical science liaison leadership, and has placed over 330 individuals in the pharmacy sales sector.

John ClarkeThis highly accomplished account executive brings to CompCare over 35 years of pharmaceutical experience in national account management, contract negotiation and development and pharmacy benefit management (PBM) acumen. He has worked for Johnson & Johnson and Ortho-McNeil Janssen Pharmaceuticals, and maintains significant contacts throughout the U.S.

Frederick WhittenFred Whitten is a registered pharmacist who joined Merck and Co. in 1983. During his most recent 16 years at Merck, he developed and managed corporate relationships with national and regional managed care organizations, health systems, PBM's, state Medicaid programs, employers and professional organizations. Fred's recent state focus has been in Virginia, Maryland, Delaware, West Virginia and Pennsylvania.

Greg TeskeGreg has been engaged in CompCare's PVM Program since early March and has been encouraged by the enthusiastic response this Program has been receiving from his contacts. He brings 20 years of successful sales experience to CompCare's PVM Program, including the national launch of a new vaccination program and the successful turnaround of the sales efforts of a healthcare product company. Most recently he created an employee benefits division for an insurance group, marketing to large and small employers with a focus on self-funded programs.

Ken FrannsonKen has been working in the field of employee benefits for over 25 years. Since 1989, he has been the principal of Creative Solutions Group -- a niche operation in employee benefits consulting and management with a successful track record in developing and implementing employee benefits, balancing the needs of employers and employees. He brings to CompCare's PVM Program his extensive network, including organized labor and municipal governments from New York to Washington, DC.

Lt. Col. Martinez concluded, "Our team has already commenced their sales and marketing efforts on behalf of CompCare; developed a strong pipeline; and, sales have already been 'inked.' Our intent is to continue to expand our team within the next few months in many cases, through associates known to our team from prior experiences. We believe our PVM Program is a game changer in the industry, and the traction we have thus far received justifies that belief. The entire team at CompCare is excited as we move forward with this new healthcare paradigm."

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Comprehensive Care Corporation Deploys Pharmacy Specialist Sales Force

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