AkzoNobel’s Imagine Chemistry Challenge Generates More Than 200 Ideas – BodyShop Business

Posted: Published on March 20th, 2017

This post was added by Dr P. Richardson

AkzoNobel announced that an enthusiastic response to its Imagine Chemistry initiative has resulted in more than 200 innovative ideas being submitted by chemistry start-ups, scientists, research groups and students around the world.

Developed in conjunction with KPMG, Imagine Chemistry was launched to help solve real-life chemistry-related challenges, such as finding ways to revolutionize plastics recycling, as well as uncovering sustainable opportunities for AkzoNobels Specialty Chemicals businesses.

From the 200 submissions received, AkzoNobel will now select 20 finalists to attend a three-day event in June at the companys principal research facility in Deventer, the Netherlands.

We have been very impressed by the number and quality of the submissions, said Thierry Vanlancker, AkzoNobels Executive Committee member responsible for Specialty Chemicals. This confirms our belief that there is tremendous potential even in mature chemistries. We are looking forward to working with the eventual winners to scale up their ideas and turn them into a commercial reality with real global impact.

The Imagine Chemistry challenge is focused on finding solutions in five areas:

There are also open challenges for broad ideas in two further areas: highly reactive chemistry and technology, and sustainable alternatives to current technologies.

The challenge is part of an integrated approach to further deploy AkzoNobels innovation capability in support of its growth ambitions.

We put innovation and sustainability at the heart of everything we do, saidVanlancker. Our strategic ambition is to deliver a world-beating product portfolio across all our markets, building on collaborative and open innovation.

Recent innovations from AkzoNobels Specialty Chemicals business include Bolikel XP, a next generation, biodegradable micronutrient to efficiently combat iron deficiency in crops; and Berol DR-B1, a safe and sustainable surfactant for consumer and commercial cleaning applications that involve direct release.

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AkzoNobel's Imagine Chemistry Challenge Generates More Than 200 Ideas - BodyShop Business

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