Published: Wednesday, March 12, 2014, 9:00p.m. Updated 5 hours ago Individualized treatments tailored to patients' particular genetic makeups is the future of health care. That's what personalized medicine means. Extraordinary advances in biopharmaceutical research will result in a doubling of the market for personalized medicines by 2019, to more than $18 billion. Nearly half the prescription compounds currently in development are individualized therapies. Targeted treatments save lives, minimize side effects, prevent illnesses and more effectively and efficiently restore health to the sick. But these exciting developments are threatened by recent policy efforts to contain short-term health care costs that sacrifice long-term individual patient outcomes. Researchers understand the potential of personalized medicine. A recent report from the Tufts Center for the Study of Drug Development found that 94 percent of biopharmaceutical companies are developing personalized medicines. Between 2006 and 2010, their investments in this area increased by 75 percent. Today, cutting-edge treatments are helping patients fight cancer, diabetes and heart ailments. Scientists have discovered the genetic links behind more than 50 hereditary cancer syndromes. For America's 1.2 million HIV/AIDS patients, new capabilities allow doctors to customize drug cocktails based on the patient's biological characteristics, eliminating many side effects and greatly improving … Continue reading
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